The companies that serve real estate, chiefly those that connect agents with the public such as outside web portals and syndicators can make a huge difference in educating the consumer about what steps they should take before meeting an agent at a home. This is not simply a safety measure; it is good business. Since 99.99% of consumers asking about a home are good people, far fewer truly know what they can afford prior to looking at a property. Meeting the agent at the office and getting pre-qualified saves the consumer time, energy and hassle.
Web portals don’t just facilitate connecting buyers with home search and agents- they have consumer guides, advice discussion communities and a wealth of opportunities to encourage consumers to go through channels that save them from disappointment while ensuring that agents are working with a vetted, qualified buyer.